To access the Squeeze Page builder first, scroll over the 'Lead Engine' on the left-hand side of your kvCORE dashboard and select 'Build Squeeze Page'. Then select 'Seller Squeeze' from the top navigation menu.
Admins Please Note: If you're creating a squeeze page for an entity or Agent other than yourself you'll want to choose the correct domain from the entity dropdown on the top left.
Please Note: Using the 'Sell' page directly instead of as part of a lead funnel does have its uses. However, if you are running an advertising campaign, using Landing Pages to serve as the interface between the advertisement and the 'Sell' page will net you the best results. Pushing the 'Sell' page directly which uses the title "Instantly Find Your Home's Value" may not always speak to homeowners, and can attract renters as well. The 'Address Capture' option for Landing Pages would be the best bet for Seller advertising. However, if you are using some kind of call to action where you simply need an address capture form directly, the seller squeeze page will work.
Source - Identify source or "anchor" for URL. This will tell you the "name" of your link when you review your click stats later. Ideally, you would give all your different links different sources/names so that you can identify each one separately.
You can find your source report on your new leads under the 'referrer' label in your leads source information. Click here for more information. The source will explicitly show exactly what you enter here. If you leave the field EMPTY then the source will be "PPC" (Pay-Per-Click.)
Hashtag - Specify a hashtag for this squeeze link. This will add the hashtag to any leads that sign up from this link. It's excellent for connecting specific leads to specific squeeze links so you can see directly where they came from.
Location - Choose the area you would like to pull info from the MLS for. This will show the average price of homes for sale in the website title, which is useful for Facebook Posts.
PPC Link - This box will contain the full link with all of the criteria you set. This type of link is typically required for Google Advertisements.
Short Link - This box contains an abbreviated link that will take people to the same results. But, the link is a bit shorter which makes it usable for mediums like text messages and spaces like Twitter where the number of characters you're allowed to use in your post is very limited.
Have more questions? Please reach out to Customer Support via the blue chat bubble to the right or by emailing firstname.lastname@example.org!
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